Sales Manager

We're looking for a sales manager who can open doors in the Danish and broader Nordic SME market — and close them. You understand B2B services sales, you're comfortable talking about technology without being a developer, and you know that the best sales in this industry are built on trust, not pressure. You'll be building the pipeline from near-zero, which means ownership and accountability in equal measure.

Ansvarsområder

• Own the full sales cycle for the Danish and Nordic market — from prospecting through to signed contract
• Identify and qualify leads in the SME segment: companies with outdated or underperforming digital presence
• Conduct discovery calls that diagnose real problems before proposing solutions — we don't sell what clients don't need
• Collaborate with the delivery team to scope projects accurately and produce proposals that win without underpricing
• Maintain and grow a pipeline of qualified opportunities in CRM — clean data, realistic probabilities, honest forecasts
• Represent Alliance Edge at relevant industry events and through outbound channels (LinkedIn, email, referral networks)
• Develop and nurture relationships with existing clients for upsell and referral opportunities
• Feed market intelligence back into the product and marketing teams — what are prospects actually asking for?
• Hit monthly and quarterly revenue targets — and help set them based on real market knowledge

Krav

• 3+ years of B2B sales experience in IT services, digital agencies, or technology consulting
• Demonstrable track record of hitting or exceeding sales targets in a services (not SaaS product) context
• Professional-level Danish — this is a hard requirement for the Nordic market focus
• Strong English for internal communication and English-language client work
• Comfortable selling project-based engagements and monthly retainers — understanding the difference matters
• CRM discipline: you keep your pipeline current without being told to
• Consultative sales approach — you qualify out as readily as you qualify in
• Self-starter with the ability to generate pipeline independently, not just work inbound leads

Nice to have

• Existing network in the Danish SME or startup ecosystem
• Experience selling web development or digital transformation services specifically
• Understanding of digital marketing concepts — SEO, conversion tracking, analytics — enough to speak credibly about outcomes
• Experience with HubSpot or Salesforce CRM
• Romanian language is a bonus for cross-team communication
• Prior experience in an early-stage company where you built the sales function, not just joined one

Hvad vi tilbyder

• Base salary + uncapped commission structure
• Full ownership of the Nordic sales territory from day one
• Remote-first — work from Denmark, Moldova, or anywhere in EU timezone
• Direct line to the founder — decisions get made fast
• Opportunity to build and lead a sales team as the function scales
• Annual learning budget including sales methodology training
• Company that actually delivers what you sell — no overselling required